Mortals Automated Marketing
A private marketing cockpit for Mortals. Agents draft work, the system checks brand, compliance, and spend rules, and Connor approves customer-facing or money-moving changes from one desk.
- 5 surfaces
- Desk · Work · Money · Signals · Engine
- Strategy loop
- plans, briefs, receipts
- Start Paid
- explicit ignition for spend
- Human-gated
- claims, creative, and spend
MAM is Mortals' private marketing cockpit: strategy, work, money, signals, engine, approvals, and receipts in one system.
One private system for Mortals marketing.
Agents draft the work. The cockpit checks the rules. Connor approves customer-facing or money-moving changes from one desk.


Plan
A strategy loop turns priorities into briefings, work items, and receipts the operator can inspect.
strategy · briefingDraft
Agents produce creative, lifecycle, organic, search, and creator work inside the current brand constraints.
creative · lifecycle · organicGate
Customer-facing copy, generated assets, and spend changes pass through compliance, brand, budget, and human approval gates.
claims · spend · approvalLearn
Performance signals, approvals, rejections, and experiments feed back into the next plan without giving the system unchecked autonomy.
signals · experiments · trustThe important pieces are the cockpit, runner, strategy loop, money guardrails, approval gates, and creative review.
Five operator surfaces.
Desk handles approvals and receipts. Work holds the pipeline. Money controls caps and ignition. Signals shows performance. Engine shows agents, runs, rules, costs, and connections.
Desk · Work · Money · Signals · EngineAlways-on runner.
A private runner leases work, skips lanes that are not configured, records receipts, and keeps AI cost visible without needing the dashboard open.
leases · receipts · cost visibilitySpend cannot start by accident.
Paid work stays dark until Start Paid is approved. Caps, kill switch controls, and guarded changes sit in the same surface as the recommendation.
Start Paid · caps · kill switchOrganic, search, lifecycle, and creators.
The cockpit coordinates email, social, search visibility, creator workflows, and content planning without letting any engine publish customer-facing work on its own.
approval-gated enginesGenerated assets become review cards.
Generated images, video work, and indexed brand assets land as visible cards with review context instead of disappearing into a background folder.
image · video · library- Paid activity stays dark until Start Paid is explicitly approved.
- Budget caps and kill switches live beside the recommendation, not in a separate tool.
- Customer-facing claims clear brand and compliance checks before review.
- Generated creative, organic work, and spend changes require human approval before they move.
MAM is private internal infrastructure, so the runtime isn't public. The public story is the operator surface and the guardrails.
Five operator surfaces for approvals, pipeline, spend, performance, runner status, rules, and receipts.
private cockpitA private worker leases tasks, self-gates missing setup, records receipts, and makes cost visible.
private automationCustomer-facing claims, generated assets, and money-moving changes are reviewed before they move.
privateGenerated images, video work, and indexed brand assets land in visible review flows with context.
private creative system

